Our Story, Our People, Our Purpose: 60 Years of Aderans Trendco

Our Story - 60 Years of Aderans UK v2

This year marks a truly special moment in our journey, 60 years of empowering confidence, supporting hair loss journeys, and growing a community.

What started as a small salon in Brighton & Hove under the name Trendco has blossomed into something far bigger than we could have imagined. Over the decades, we’ve grown into a trusted national brand with seven salons across the UK.

In recent years, our story entered an exciting new chapter as we became part of the Aderans family, a leading global hair solutions company based in Japan. Today, we’re proud to be known as Aderans Trendco, honouring our past while embracing a future of innovation!

 

Our People: The Heart of Aderans Trendco

Our story wouldn’t be what it is without the people who’ve made it happen. From our amazing team at head office, the stylists making the magic happen in the salons, through to the warehouse team ensuring every order is packed with care – every person plays a vital part!

Some members of our team have been working with us for a long time, we wanted to give a special shout out to Gill, the Senior Stylist at our Hove salon for 35 years of service – she is truly fabulous!

 

Supporting Those Who Need It Most

Giving back has always been part of our purpose. Over the years, we’ve had the privilege of partnering with some truly inspirational cancer and hair loss charities, including:

 

These ongoing partnerships allow us to support individuals through some of life’s most difficult chapters, helping with not just hair, but hope and confidence. Every year, we put on fundraising events not only to raise money for these vital causes, but to bring the community we have built together!

 

Take a look at our 2024 Charity Fashion Show

 

To Our Amazing Customers, Old & New

To our loyal customers, some of whom have been with us since the early days, thank you! Your trust means the world to us. And to our new customers, welcome! Whether you’re here for fashion, medical hair loss, or simply exploring your options, we’re honoured to support your journey!

 

Influencers, You Inspire Us

We’re also lucky to work with a growing network of fabulous wig and hairpiece content creators, who showcase not only our products, but also our mission to help each individual find the perfect solution!

Here’s to 60 years of Aderans Trendco! We can’t wait to see where the next chapter takes us!

With love,
The Aderans Trendco Team